Product Design Strategy & Innovation

Join us in the vibrant city of Amsterdam from June 23 to 25 for STRAT Europe, an exclusive gathering curated for professionals shaping the landscape of product design strategy. Delve into the latest methodologies and trends driving innovation in the field, with a concentrated focus on strategic integration of AI into product designs and design processes.

STRAT Europe digs deep into product design strategy, acknowledging the key contributions of diverse roles and perspectives including UX, data science, and product management, for a holistic approach to crafting winning product strategies.

But STRAT Europe isn't only about enriching your knowledge; it's about forging meaningful relationships. Experience the intimacy of a single-track conference, fostering ample networking opportunities with fellow attendees and speakers.

Don't miss your chance to be part of this transformative experience. Secure your spot at STRAT Europe today and explore pioneering product design strategies that will define the future.

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Remote Tickets Available!

STRAT Europe stage presentations can be viewed remotely, from the convenience of your office or WFH. We will deploy a relatively simple set up, but the content will be very impactful for bringing your team up to speed on strategic AI integration into your products and team processes.

Our 2024 Speakers

Our 2024 speakers are shown below. You can find speaker bios and session descriptions on the Conference Program page.



Chrissy Welsh
UX Director
ING

Jascha Goltermann
Design Manager AI
Booking.com

Vanessa Ko
Director of Design Research
IKEA

Koert Bakker
Head of Experience Strategy & Insights
PwC

Josephine Scholtes
Design Strategist
Microsoft

Cristina Meniuc
Executive Director
Head of GenAI Strategy
IBM

Thomas Prangenberg
Head of Product & Design
Boehringer Ingelheim

Enara Iturrioz Garmendia
Strategist
frog

Anja Saabye
Head of UX and Product Design
Universal Robots

Jan-Erik Baars
Author, Professor
Customer Metrics AG

Eva Hörner
Head of UX
Carepay International

Irene Serafica
Design Director
frog

Rachel Wu
Senior Product Designer
Mews

Sarah Tan
Founder and CEO
Formatif

Paul Bryan
Managing Director
ESP






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